When the PR gal for Davi Skin sent me an email telling me she wanted to give me two jars of $175 face cream – one for review and one for giveaway, I didn’t hesitate to say, “yes please” and “thank you.” I’ve never used $175 face cream and I’m pretty sure many, many women can say the same. Except for occasional brief forays into department store brands like Clinique, I’ve always been a” two for $30 RoC Retinol Correxion Deep Wrinkle Night Cream* at COSTCO” kind of a girl.
Upon doing a little research I was intrigued to discover that Davi equaled Mondavi, as in Carlo Mondavi the grandson of Robert Mondavi the famous vintner. But to be honest, with my background in marketing, I was kind of fascinated by the idea of this extremely well known name in the wine world crossing over into skincare.
The packaging is everything you’d expect from a product that cost $175. Clean, elegant and spa-like. The product jar is “rinse out and repurpose” quality, which I love. And it comes with a scoop/applicator so you don’t have to stick your fingers into the product, which is generally why I prefer squeeze tubes. But the Le Grand Cru cream itself is probably the most decadent part of all. Somehow the texture is whipped yet incredibly thick. It’s highly concentrated so a little goes a long way. It’s like satin on your skin and then leaves your skin feeling like satin. By morning my skin was always glowing, fresh and soft. But the best part was when I crawled into bed the first night of my 30 day review and my sleeping husband snuggled in, buried his face in my neck and whispered, “You smell really good babe.” Never has any face cream ever smelled so good that it’s roused my sleeping man. It smells UHmazing. It smells like a $175 face cream should smell. Using Le Grand Cru is just a luscious experience.
So what makes their cream worth $175? It’s a “proprietary microencapsulated anti-aging antioxidant complex called Meritage.” You can read more about Meritage here, but basically it’s the love child of grapes, fermented wine extracts, green tea, raspberry, black currant and bilberry extracts, rosemary and olive leaf extracts, and some really smart scientists.
Now the most common question I get when it comes to skincare products is “Does it improve fine lines and wrinkles?” But I just can’t give accurate answers because at 33 I’m still doing OK in that department. So I called my mom and asked her if she would use the remaining product for 30 days and tell us how it affects her fine lines and wrinkles. Stay tuned for Le Grand Cru: Part Deux Ma Mere.
In the meantime, here’s my two cents. I think Davi would be smart to launch a mass market product line. I believe that if they scaled back on the packaging costs, they could hit a Target-ish price point. I think they have a really great product that could benefit a lot of people with significantly smaller budgets. Besides, selling to the general public is smart business, just ask Vera Wang and Isaac Mizrahi. However, if you are able to drop $175 on face cream, I highly recommend you do. Trust me, you’ll feel like a goddess every time you put it on.
Now onto the best part of this review. One lucky Functional Girl is going to win a full-sized jar of Le Grand Cru courtesy of our Dot Com Restyle sponsor Davi Skin. Trust me dahling, you’re going to feel like a saucy minx. Click here to enter!
*Amazon Affiliate Link